In business, time is money. And in the logistics industry, you often have to connect multiple processes and people into a precise sequence of operations. At Marvin Keller, we value your time. To help you and the company best utilize our time, ETAs are vital.
Importance of ETAs
One must send in accurate time estimations to support the planning process. Having an accurate ETA makes for better driver and customer satisfaction. ETAs also allow planners to match drivers with the best possible loads.
Since customers want to know what’s happening with their goods, shippers and carriers need to keep up and improve their service by providing the most precise information.
As best practice, please send in your ETA once you stop for the evening or before you head out in the morning. We understand things happen, so do not stress if things change with your ETA. ETAs are an estimated time of arrival so, give us your best estimate.
What Can Impact ETAs?
Below are multiple factors that can impact ETAs:
- Route distance between origin and destination
- Truck average speed
- Number and duration of intermediate stops
- Weather conditions
- Time needed for refueling
- Traffic
- Available hours of service and mandatory rest periods for truck drivers, and so on (not to mention all sorts of emergency situations).

Resource to help calculate ETAs:
Driver Time Calculator: https://www.omnicalculator.com/everyday-life/drive-time
If you have any questions or need help calculating your ETA, reach out to your DM!
New DYK Quiz
For fun, we created these “Did you know” Quizzes to test your trucking knowledge. Each quiz will stem from the previous “Did you know” Article. You can complete the quiz by visiting the link below: